Frivolous Trademarks

Frivolous trademarks give trademark bullies an unfair advantage. Learn how to stop them for free using USPTO’s Letter of Protest system.

If you own a small business of any kind, due diligence requires that you learn how to fight questionable trademarks.

Protect our free market economy! Trademark trolls use questionable trademarks and trademark overreach to chill competition in the marketplace, as members from each of these communities can testify:

Amazon FBA Sellers
Merch By Amazon Sellers
Etsy Store Owners
Online Boutique Owners
Bloggers
Brick and Mortar Stores
Restaurants

The United States Patent and Trademark Office (USPTO) provides a free way to fight potentially-frivolous trademark applications. I’ve spent over a year on this project:

learning how to research and provide evidence;
tweaking my system; and,
getting my questions answered from USPTO’s helpful staff.

I’ve talked to the same Attorney Advisor for hours (over many months of phone calls). He was uber patient, explaining and re-explaining this stuff to me.

It’s not that this stuff is hard. It’s that he couldn’t allow me to record our calls. That meant I often needed clarification after rereading all the “legalese” on the USPTO site. This section of my site is dedicated to sharing what I’ve learned. My goal is to put it in simple terms anyone can understand.

(PS None of this is endorsed by USPTO. I’m not an attorney. And you’re not my client. This is simply me trying to help you, ‘kay? Because questionable trademarks hurt everyone in the long run.)